Glossary¶
Plain-language definitions of the terms you'll see across Packr, including the aliases the app sometimes uses for the same thing. This page is for everyone — both 3PL operators and brand users. Where a term has its own page, follow the link for the full how-to.
Who is this for?
Everyone. These definitions apply to all roles. What you can actually see and do is scoped to your workspace and the brands assigned to you, and a few setup tasks (such as connecting a WMS) are admin only.
Overview¶
Packr is a platform 3PLs and brands use together to manage orders, inventory, shipments, tasks, and conversations in one place. A few naming notes up front:
- A brand is shown as a Group on the Directory screen — they mean the same thing.
- The home hub is the Brand Work Desk; its navigation label is Home (older names "Support" and "My Brands" now open it).
- Pax is the name of the Packr AI assistant.
- Knowledge is the umbrella for your reference content (Context + Drive).
Core platform terms¶
Workspace — The top-level container for your whole operation: all your brands, orders, inventory, team, and settings live inside one workspace. You work in one at a time and only see workspaces you belong to. Aliases: account, tenant, company space. See Workspaces.
Brand (Group) — A single client or business whose orders, inventory, and work you manage. Each brand has its own data and its own assigned members. The Directory screen labels a brand as a Group (you'll see Create new group and Group Admins); a Group is a brand. Aliases: client, customer. See Brands overview.
3PL — Third-party logistics provider: the operations company that stores and ships goods on behalf of brands. In Packr, a 3PL runs a workspace and serves many brands. Related roles include 3PL Admin.
Bundle — A way to group several brands together so the Select brand panel stays tidy. Bundles are collapsible sections in the brand switcher and are organizational only. See Brand Work Desk.
People & access terms¶
Role — A named group that decides what a person can do, such as 3PL Admin or Brand Admin. Admins set roles from the User Roles matrix. Managing roles is an admin-only task. See Roles & permissions.
Permission — A single capability a role is allowed (for example, creating a thread or marking a shipping error as reviewed), grouped by the module it belongs to. Aliases: right, access. See Roles & permissions.
Brand access — Inside a workspace, you only see data for the brands assigned to you. Workspace and 3PL admins can see across all brands. This is why two people in the same workspace can see different brands. See How access works.
Warehouse & WMS terms¶
WMS — Your warehouse management system: the system that actually stores and ships your goods. Packr syncs orders, inventory, and shipments from it. Today Packr connects to ShipHero. Aliases: warehouse, warehouse system, your WMS. See Connecting your WMS.
Admin only
Connecting, refreshing, and disconnecting your WMS is an admin-only task, done from Settings -> Integrations.
SKU — Stock keeping unit: the unique code that identifies a product or variant. You can search inventory by product name or SKU. See Inventory.
Order — An outbound customer order synced from your WMS. You can view, search, and work orders, including placing or clearing holds. See Orders.
Hold — A flag that pauses an order from shipping until it's resolved — for example a fraud, address, or payment hold. An order on hold appears in the Orders on Hold accordion on the Brand Work Desk. See Orders.
Backorder — An order (or item) that can't ship yet because stock isn't available. Orders on backorder show in the Orders on Backorder accordion on the Brand Work Desk. See Working a brand.
Shipping error — A record of something that went wrong fulfilling an order — a wrong item, damaged goods, or a manufacturing problem — so the team can follow up. Aliases: exception, misship. See Shipping errors & exceptions.
Inbound shipment — Stock coming into your warehouse, tracked against a purchase order so you can see what's on the way and how much has been received. See Inbound shipments.
Purchase order (PO) — The order you place with a supplier for stock. In Packr each inbound shipment is tracked against a PO number. See Inbound shipments.
Synced / data freshness — Packr refreshes warehouse data from your WMS on a schedule, so a screen may briefly show data that's a few minutes old. A "synced X ago" time tells you how fresh a screen is. See Syncing & data freshness and Data freshness.
SLA — Service level agreement: a target you've committed to, such as how quickly orders should ship. Packr uses "SLA" in this general sense; it isn't a separate screen you manage today.
Brand Work Desk & operations terms¶
Brand Work Desk — Your post-login Home and daily hub for one brand, pulling that brand's tasks, threads, orders, shipments, and knowledge into one screen. Older names "Support" and "My Brands" now open it. See Brand Work Desk overview.
Channel — An ongoing messaging space for a brand. Every brand has a main channel, and a workspace can add more named channels for specific topics. See Channels & threads.
Wholesale — A brand's B2B (business-to-business) orders, which operators can sort into channels and run through repeatable pickups. Allocating wholesale orders is a 3PL operations workflow. See Wholesale orders & allocation.
Collaboration terms¶
Thread — A conversation pinned to one record — an order, an inbound shipment, or a task — so questions and updates stay next to the thing they're about. See Channels & threads.
Note — A short piece of context you add to a record (such as an order or a task) to capture updates and decisions for the team. See Notes.
Catch Up — A swipe-through card stack, opened from the Activity bell, for clearing unread notifications one at a time. When there's nothing unread, the bell opens your Notifications inbox instead. See Inbox & notifications.
Bookmark — A personal shortcut to a record you want to reopen later (an order, task, inventory item, article, and more). Bookmarks are private to you and scoped to your current workspace. See Bookmarks.
Pax & Knowledge terms¶
Pax (Packr AI) — The built-in assistant inside Packr. Ask Pax about your orders, tasks, inventory, and warehouse data in plain language, or have it take actions when you have permission. Aliases: Packr AI, AI assistant. Pax is not a generic chatbot — it works on your workspace's own data and Knowledge. See Meet Pax.
Knowledge — The umbrella area for your workspace's shared reference content, made up of two tabs: Context and Drive. Pax can draw on Knowledge when answering questions. See Knowledge overview.
Context — Written articles you author in Packr (SOPs, playbooks, how-tos, policies), one of the two tabs in Knowledge. See Context articles.
Drive — The shared file space in Knowledge, for files and links you upload or save (PDFs, images, spreadsheets, external links). See Drive.
Common questions¶
What does WMS mean? WMS stands for warehouse management system — the system that stores and ships your goods. Packr syncs orders, inventory, and shipments from it, and today connects to ShipHero. See Connecting your WMS.
What is a SKU? A SKU (stock keeping unit) is the unique code that identifies a product or variant. You can search Inventory by product name or SKU.
What is Pax? Pax (Packr AI) is the built-in assistant in Packr. It answers questions about your orders, tasks, and warehouse data and can take actions on your behalf when you have permission. See Meet Pax.
What is a workspace? A workspace is the top-level container for your whole operation — all your brands, orders, inventory, team, and settings live inside it. You work in one at a time. See Workspaces.
Why does the app say "Group" instead of "brand"? "Group" and "brand" mean the same thing — the Directory screen just uses Group as its on-screen label. See the Brand (Group) definition above or Brands overview.
What's the difference between a channel and a thread? A channel is ongoing messaging for a brand; a thread is a conversation pinned to one record (an order, shipment, or task). See Channels & threads.